The Solar Decathlon (SD) was launched in 2000 as a challenge to university teams to design, build & operate highly energy-efficient & solar-powered homes. By generating widespread media coverage to reach millions of people, SD generated parallel power to educate the public on the benefits, affordability & availability of clean energy solutions. Richard King, a scientist with the U.S. Department of Energy, imagined a world where architects & engineers would play a role as heros in innovation sustainability. He believed that they could help lead the way toward conscientious living & long-lasting responses to our homes, habitats & communities. Mattmo created their website.