Mattmo sponsored PANL Photographers Association of the Netherlands by supporting them in strategy development and design. To promote Dutch Photography internationally a series of three coffee-table books in red, white and blue plus a promotional website were created. The white "glow in the dark" book was presented during the 18th annual PANL Awards. Mattmo also took care of the campaign materials for the awards night: posters, banners and the audio visual presentation. In our view this project shows the power of cross media.
Mattmo won the prestigious IF award with this book.